Free Tool

Bundle Pricing Calculator

Build a bundle price that boosts order value without giving away margin. Enter the combined individual prices and your bundle discount.

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Understanding Bundle Pricing

Why bundle?

Bundling increases average order value, moves slow inventory, and gives customers a clear reason to buy more. A bundle that saves the customer money while still beating your per-item margin is one of the most reliable AOV levers in ecommerce.

How much to discount

The bundle discount must be big enough to feel like a deal but small enough to protect margin. A common range is 10–20%. Always check that the bundle price still clears your cost floor on the combined items.

Bundles and competitor pricing

Bundles also let you compete without an obvious price cut on individual SKUs — useful when competitors are undercutting you item-by-item. Monitoring competitor prices helps you decide which products to bundle and how aggressively to discount.

Bundle Smarter With Competitor Data

Price Patrol shows where competitors price individual items, so you can build bundles that look like a steal while protecting your margin.

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